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Marketing Research Project with La Opala RG Ltd.

The students of MBA Department conducted a Market Research Project with La Opala RG Ltd., under the guidance of a senior executive of the company. They worked on few contemporary marketing issues, on which the company needs to research and develop. An exploratory study was conducted, and the findings derived was of great importance to the company, for making important decisions. The students who worked on this project are Ms. Shreyashree Ghosh, Mr. Krishanu Das, Ms. Soumi Mitra and Mr. Saurav Dey of 2014-2016 batch.

Important contacts
Prof. (Dr.) T.K. Sengupta
Mr. Soumyajit Das
Mr. S.K. Tripathi
Mr. Arindam Ghosh
Ms. Sulagna Das
Recent News & Events
1st National Management & Corporate Fair (The Festival of Fusion 2016)

The Department of Business Administration had organized 1st National Management & Corporate Fair branded as The Festival of Fusion 2016 on February 20th and 21st, 2016, with an objective of forming industry-academia association.  Our MBA students played pivotal roles as market research associates for various prominent corporate participants like Bengal Chemicals and Pharmaceuticals Ltd., La Opala RG Ltd., State Bank of India, LIC Housing Finance Ltd., Business Economics etc.  Moreover, this festival was remarkable due to the revered association with Department of Science and Technology, Govt. of West Bengal, as well as The Institution of Engineering and Technology (IET), Kolkata Chapter, and an invited lecture titled as National Solar Mission – 100 GW Solar Power by 2022 by Dr. S. P. Gon Chaudhuri, former director of West Bengal Renewable Energy Development Agency added more colors to the festival.  Other notable events included inter-school and inter-college Quiz and Debate Competition along with fascinating cultural programs by our college students commemorating the International Mother Language Day on February 21, 2016.